How finance leaders who've been there prepared for going public

Going public changes everything for finance.

Pigment sat down with finance leaders from Figma, Chime, and Once Upon a Farm to find out what they learned on the road to IPO: what they wish they'd known sooner, and what they'd never do again.

Get their hard-won lessons in Navigating the IPO journey, and start preparing your finance team before the pressure peaks.

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What you'll learn

When to really start preparing
Every leader gave the same advice about timing. It's earlier than most finance teams plan for, and the cost of starting late compounds.

Why your metrics will keep changing
One team redefined a core metric again and again before filing. Find out what each change set off downstream, and how to avoid the same loop.

The banker feedback loop that drains teams
Several leaders described the same exhausting cycle during the IPO process. The teams that broke it made one simple structural change.

What changes the day after you list
Forecast accuracy stops being an internal KPI and becomes market credibility. See how the finance calendar, and the FP&A hires you need, shift overnight.

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What's inside?

  • Follow a practical IPO readiness timeline. Know what to tackle at each stage, from two years out to your first quarters as a public company.
  • Build your IPO team with a ready-made checklist. See who belongs in the room, who should quarterback the process, and what to lock in before preparation begins.
  • Avoid the data pitfalls that trip teams up. Spot the most common issues that turn a controlled IPO process into a chaotic one, and catch them early.
  • Get your planning architecture IPO-ready. Learn how to build models that absorb late changes to pricing and packaging without a rebuild.
  • See where AI helps, and where it doesn't. Find out how public-company finance teams are using AI today, and the judgment it still can't replace.

Start earlier than you think

The months before your IPO window set how your finance organisation will run as a public company. Use them well.

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