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# How AI forecasting drives smarter financial planning
- URL: https://www.financealliance.io/how-ai-forecasting-drives-smarter-financial-planning/
- Published: 2025-04-16T22:46:51.000Z
- Updated: 2025-04-16T22:46:51.000Z
- Description: Still stuck in spreadsheets while the market shifts under your feet?
- Author: Finance Alliance
- Tags: Live session

Volatility is the new normal. For finance leaders, that means the pressure is on to adapt plans fast, minimize risk, and spot opportunities early. But if your FP&A team is buried in manual data work - or flying blind without insight from Sales and Marketing - you’re reacting, not leading.

**It’s time to change that.**

Join this live session to see how AI-powered forecasting and predictive analytics can help you cut through the noise, plug into powerful early indicators, and shape the future—instead of scrambling to report on it.

**Can’t make it live? Register anyway and we’ll send you the recording.**

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### What you'll learn:

- Why **Sales & Marketing data** are essential early indicators FP&A needs to tap into
- How to **move faster** by leveraging predictive analytics instead of wrangling raw data
- How modern finance teams use AI and integrated data to **reduce risk, adapt plans**, and drive performance—*not just reporting*

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### The challenges we’ll tackle:

**Inability to adapt fast enough**  
In a volatile world, waiting until next quarter to adjust your plan isn’t an option. Learn how the right tools can help you move at market speed.

**Overlooking early indicators**  
Your GTM teams have the signals. FP&A needs to harness them. We’ll show you how to build that connection—and why it’s your secret weapon.

**Stuck in data wrangling**  
Manually collecting, cleaning, and syncing data wastes valuable time. Discover how AI and automation can free your team to focus on performance.

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## **Meet the experts**

[**Darrell Cox**](https://www.linkedin.com/in/darrell-cox-547a461/)  
CFO, **Una Software**  
With over 25 years of leadership experience, Darrell has built and scaled high-performing teams, driving growth and results in early and growth-stage companies. He has played pivotal roles in many companies, including Vena Solutions, FreshBooks, Virgin Mobile, Wind Mobile, and others, shaping their success through strategic leadership and execution.

[**Clayton Ramnarine**](https://www.linkedin.com/in/claytonramnarine/)  
CEO, **Una Software**  
With over 20 years of experience in the software industry, Clayton has held key roles across professional services, sales, sales leadership, and as a Chief Sales Officer. As both an individual contributor and revenue leader, he has played a pivotal role in scaling successful software companies, including Prophix, Vena Solutions, and PartnerStack.